Luxury beauty is evolving, and 2025 is all about innovation, customization, and sustainable indulgence. Here’s a look at the top trends shaping premium beauty experiences this year.
What’s In
Skin First, Makeup Second
More people are investing in medical-grade facials over a heavy foundation. Expect glowing, hydrated skin to be the new beauty standard
Bespoke Lash & Brow Styling
Gone are one-size-fits-all treatments. Tailored lash extensions and brow sculpting are now the go-to for a perfectly framed face.
LED & Non-Invasive Skin Therapies
Celebrities and skincare experts alike are turning to LED facials, radiofrequency lifting, and microcurrent treatments to boost collagen production.
Sustainable & Vegan Beauty
Ethical luxury is the future! Clients are choosing cruelty-free, organic, and eco-conscious treatments without compromising on effectiveness.
What’s Out
Heavy, Overfilled Brows
The natural, brushed-up brow look is replacing overly sculpted brows. Brow lamination is the new favorite.
Overly Dramatic Lash Extensions
2025 is about natural, wispy lashes that enhance the eyes without looking overdone.
Luxury beauty is all about personalization, natural enhancement, and skin health. Stay ahead of the trends with a custom beauty experience at Pretty & Primped.
Ready for the future of beauty? Book your appointment with us today!